You have finally decided to buy your first DSLR or mirrorless camera (or you already have one, but equipped with the kit lens only), and now you want to figure out which type of lens is the right for you. To get an accurate answer, you should ask yourself two significant questions – what do […]

Are you keen on finding the right answer to the question how to find videographers near you? If yes, then it is quite obvious that you will have a few things interesting in this article. While there are many videographers in your city and in your neighborhood, you may find it tough to identify the right […]

An effective video is a composition of sorts. It consists of the right elements like video titles, description, thumbnail, storytelling, and finally music. The role of music is important akin to the old age saying – “the cherry on top.” I’m often asked by clients about the subject of music. In short, music enhances the […]

In this article, I will be looking at some of the best video conference apps that could help people to connect for various reasons. I’ve discussed before what a business can do to deal with a pandemic, and I’ve mentioned that the pandemic should not stop your business completely. Continue to make videos and focus […]

Crowdfunding has become a very viable option for many entrepreneurs. In this article, I’ll go over how you can use video to generate more money for your cause or idea with video. First — Why use crowdfunding? Here are some insightful statistics on crowdfunding from Fundera: Crowdfunding generates ~$17 billion in North America. Funds raised […]

As I’ve discussed here and here, videos have at most 3 seconds to catch the eye of a potential viewer. So it’s very important to know how to write effective video titles. Even if you did a great job impressing the YouTube AI (which landed you on the “Recommend” page of a user), you’ll still […]

If you plan to make YouTube as an integral part of your brand campaign, it’s important to understand how to write YouTube video descriptions. Writing video descriptions serves two purposes: Provides a quick description for a potential viewer. Helps the YouTube algorithm to understand the video content. In this article, I discussed how 70 percent […]

There’s a popular saying and it goes something like this: “Don’t judge a book by its cover.” Like in life, it’s a principle no one ever follows on YouTube. In fact, a good thumbnail is one of the key factors to succeed in YouTube as a content creator. To understand why thumbnails are important, you […]

In this AnswerThePublic video, I provide my thoughts on this query: 🤔 Is video marketing important? 🤔 Video marketing is important , especially in today’s digital world. I discuss 2 reasons why a coherent video strategy is a key part of business in this video. First, video makes your business voice search relevant. Voice search […]

Let me paint you a picture of why call-to-action (or CTA) is a crucial part of making videos.  It’s an important piece of making a professional promotional video. You’ve hooked the viewer. He clicks on your video. He watches it completely. Perhaps, he’s intrigued and WATCHES YOUR ENTIRE PLAYLIST! 😲 Perhaps he gives you thumbs […]